The tricky business of naming turfgrass varieties caused University of Georgia researchers to accidentally double up names with an existing strain.

December 30, 2024 | GCM Staff

It’s not every day that a product’s name is changed once it’s released. But a special circumstance that illuminates the difficulty of product naming recently prompted the University of Georgia to announce a name change on a variety of vegetative seashore paspalum turfgrass, now called SeaScape. When the variety was originally announced in January of 2023, the grass had a different name: SeaBreeze.

The issue was that a seeded fescue with the variety name Seabreeze was already in the marketplace. Developed by Pure Seed, Seabreeze slender creeping fescue, (Festuca rubra trichophilia), was released to the market in 1992. In 2003, Pure Seed released its successor, an improved and glyphosate-tolerant fine fescue called Seabreeze GT.

READ MORE IN GCM